
Strategy
Recover - Rethink - Revitalise,
the document outlining Malta's
tourism strategy for the years
2021 to 2030, can be down -
loaded from here.

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Tourism Performance - Jan-Feb 2025
In the first 2 months of 2025, there were 404,463 inbound tourists to Malta, an increase of +18.3% over 2024. The UK ranked as the largest source market with 73,015 inbound tourists and a share of 18.1%, followed by Poland and Italy, with 62,300 and 53,282 respectively. 70.9% of tourists came from EU countries. Total tourist expenditure surpassed €289.4 million, an increase of 28.8% when compared to the same period in 2024.

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We welcome your comments, questions and suggestions regarding the Malta Tourism Obervatory and the National Tourism Strategy 2021-2030.